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Comparisons
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Join 38,000+ readers getting weekly brand comparisons, fresh category rankings, and editor-curated deep-dives delivered to their inbox. Same standard as our reviews and comparisons — just in email form.

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Open Rate Avg
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What You Get

Four Things Every Week.

A consistent format that readers can scan in 90 seconds or read in full over coffee. Every issue follows the same structure — so you always know what to expect.

1

Pick Of The Week.

One brand or product our editors are recommending right now — with the reasoning, the pricing, and what category leader it just beat or replaced. See top picks.

2

Fresh Comparison.

New head-to-head from our comparisons library. Side-by-side pricing, the testing notes that matter, and the honest verdict for each use case.

3

Category Deep-Dive.

One category we've recently re-tested — what changed, who moved up, who fell off, and which underdog brand finally broke into the top three.

4

Editor's Note.

A short note from our editorial team — methodology updates, industry context, or sometimes just a rant about a misleading ad we spotted in the wild that week.

Pick Your Frequency

Three Cadences. Same Honest Work.

Pick the rhythm that fits your inbox. All three lists pull from the same editorial source — the only difference is how often you hear from us and how deep each issue goes.

Weekly Edition
The Round-Up.
Every Tuesday · ~5 min read
  • Pick of the week — one editor recommendation
  • Fresh comparison — new head-to-head from the library
  • Category deep-dive — what changed in one space
  • Editor's note — industry context & tips
  • Reader Q&A — answers to subscriber questions
Subscribe Weekly
Monthly Edition
The Long Read.
First Tuesday Each Month · ~15 min read
  • Editor's analysis — a deep monthly essay
  • Top 5 brands of the month — across all categories
  • Category leaderboard — full ranking shifts
  • Industry pricing trends — what got cheaper / pricier
  • Methodology updates — when scoring changes
Subscribe Monthly
Category-Specific
The Niche Drop.
When Your Category Updates · As Needed
  • Pick your categories — choose 1 to 5
  • Only when there's news — no filler emails
  • Pricing & ranking shifts — only for your picks
  • Deep category re-tests — when we re-score
  • Promo & deal alerts — for your categories
Subscribe Niche
Sample Issues

See What's Inside.

Three recent issues to give you a sense of the work. Each is published in full at the link — no signup required to preview. If you like what you read, the box at the bottom is the right next step.

Weekly Round-Up
May 7, 2026
Issue #142 · 6,200 words
Shopify Just Raised Prices Again. Here's What That Means.
This week: Shopify's $39 → $49 entry tier shift, our updated eCommerce rankings, and why WooCommerce just became the better fit for stores under $100K/year revenue.
98%
Open Rate
12K
Reads
4.9
Rating
Monthly Long Read
May 1, 2026
Issue #141 · 11,500 words
The State Of VPNs In 2026.
This month: Why VPN pricing dropped 18% YoY, the audited-vs-unaudited divide, post-quantum encryption arrivals, and our updated 9.5/10 verdict on NordVPN vs ExpressVPN.
97%
Open Rate
18K
Reads
4.8
Rating
Weekly Round-Up
Apr 30, 2026
Issue #140 · 5,800 words
The Best Mattress Of 2026, Honestly.
This week: After 60+ nights of side-by-side mattress testing across 8 brands, here's why Saatva still wins — and where Casper's new 2026 model finally caught up.
99%
Open Rate
14K
Reads
4.9
Rating
What Readers Say

38K+ Inboxes Can't Be Wrong.

Real subscriber feedback. We don't cherry-pick the negative ones either — full ratings show on each issue, and our overall reader rating sits at 4.8/5 across the last 12 months of issues.

★★★★★

"The only comparison newsletter I read every single week. No fluff, no affiliate-bombs, just the actual work. Saved me hours picking my last VPN and hosting provider."

M
Maya Chen
Subscriber since 2024
★★★★★

"As someone who's worked in publishing for fifteen years, this is the rare newsletter that actually respects my time. Short enough to scan, deep enough to act on. I forward issues constantly."

R
Robert Sanderson
Subscriber since 2023
★★★★★

"I run a small eCommerce shop and the monthly long-reads have directly saved me money three times in the last year. The Klaviyo vs Mailchimp deep-dive alone was worth subscribing."

P
Priya Krishnan
Subscriber since 2024
Four Promises

What This Newsletter Won't Do.

Most "free" newsletters from comparison sites are thinly-veiled affiliate drops — a glowing pick, a tracked link, a kickback. We hold ourselves to a different bar, the same bar our editorial policy spells out across the rest of the site.

  • ✓
    No spam. Ever. One email per week (or per month for the long read). You won't get random promo blasts, partner emails, or "newsletter takeovers" from anyone else.
  • ✓
    No paid placements disguised as picks. Our newsletter recommendations come from the same independent testing methodology as the rest of the site. Brands cannot pay to be featured.
  • ✓
    Unsubscribe in one click. Every email has a working one-click unsubscribe link. We don't make you "manage your preferences" through three screens or hold your data hostage.
  • ✓
    Your email stays with us. We never sell, rent, or share your email with third parties — full stop. See our privacy policy for the complete data handling framework.
Honest newsletter
38,000+ Subscribers · Zero Spam Complaints
"The newsletter we'd want to read ourselves."
Common Questions

Newsletter FAQ.

Seven questions readers ask most before subscribing. For anything not covered here, our contact page reaches our editorial team directly.

Yes. All three frequency options — Weekly Round-Up, Monthly Long Read, and Category-Specific drops — are completely free with no premium tier. We fund the newsletter (and the rest of the site) through clearly-labeled affiliate partnerships and sponsored content. None of that funding influences which brands we recommend in the newsletter, per our editorial policy.
It depends entirely on which list you join. Weekly Round-Up: exactly one email every Tuesday morning, no surprises. Monthly Long Read: one email the first Tuesday of each month. Category-Specific: as little as zero emails in slow months, up to 2–3 in active months for high-volatility categories. You can subscribe to any combination — most readers pick the Weekly Round-Up plus 1–2 niche categories.
Yes — and most subscribers do exactly this. On signup, you can pick 1 to 5 specific categories you care about (e.g., VPN, Web Hosting, Mattresses), and we'll send you category-specific updates whenever those spaces have meaningful news. You can change your category selections anytime through the preferences link at the bottom of every email.
No. Your email address is used only to send you the newsletter you subscribed to — nothing else. We never sell to data brokers, never rent to marketers, and never share with partners. Our privacy policy spells out the complete data handling framework. If you unsubscribe, your email is removed from active sending within 24 hours and fully deleted from our database within 90 days unless you've explicitly asked us to retain it.
No. Brand recommendations inside the newsletter follow the exact same independence rules as our reviews and comparisons: brands cannot pay for inclusion, scoring is locked before commercial conversations, and any affiliate links inside the newsletter are clearly labeled as such. If we recommend a specific brand, it's because our editors believe it's actually the right pick — not because the affiliate commission is higher.
That's exactly what the Category-Specific list is for. Pick the 1–5 categories you care about, and you'll only get emails when there's something meaningful — a major pricing shift, a ranking change, a new entry in the top three. For some slower-moving categories (like furniture), this might mean only 3–4 emails a year. For active ones (VPNs, eCommerce), it could be monthly. Either way, no filler.
Of course — and it takes one click. Every single email we send has a clear one-click unsubscribe link at the bottom. No "manage your preferences" runaround, no three-screen confirmation flow, no email to a customer service team. You're out the second you click, and we don't send any "we miss you" follow-ups either. Free to leave, free to come back later if you change your mind.